Castello Recipes Content is king and recipes rule. Our professional chef and photography team created custom content around a sophisticated entertainment platform.
Castello Events For an upscale audience, we engaged our network of country clubs to create an evening of original recipes and entertainment featuring the Chef of Cooking Light.We also sampled at the Masters and blogged with the catering company.
Castello in Store Promotions We used in-store promotions to drive awareness and trialand increase exposure to the advertising campaign.The sweepstakes increased our email database for deeper engagement Castello Trade and Consumer Campaigns We re-directed the European creative for a US audience.